What is the market that when you visit, you can't say I didn't find what I am looking for? It is Wal-Mart. Some shop’s owners heat Wal-Mart because it beat them and had a many customers. On the other hand many people like Wal-Mart and believe it is the dream, which became a fact, Wal-Mart is a great idea and very successful supermarket. It is the place where you can find more than what you expected. There are many advantages of Wal-Mart; for example, you can find anything you want, you could have good offers with low prices, and it makes the other markets lower their prices in order to compete with it.
First, in Wal-Mart you can find anything you want. When you visit Wal-Mart for the first time, you will be surprised because it is very huge and there are many and different products. You don't have to visit more than one shop to buy what you need, just go to Wal-Mart and you can buy everything from a to z. There are many parts in Wal-Mart such as the food part, the furniture part, and the equipment part. USA TODAY (2003, par. 1), writes that “Wal-Mart is the top seller of groceries, jewelry and photo processing”. There is a smart message from Wal-Mart which is don't waste your time moving from one shop to another shop, come to us and you will find everything.
Second, in Wal-Mart you could have good offers with low prices. Compared with the other supermarkets, Wal Mart is the cheapest. According to Locke (2004), there are many low-income families who couldn't buy from the other supermarkets because of the high prices, and our lovely Wal-Mart solved this matter and challenges the others with its prices. One example of its cheap prices is, you can get 24 bottles of water for four dollars, where as you can get one bottle of water for one dollar in other markets. One more message from Wal-Mart is, don't waste your money and when you try us, you will see the difference.
Finally, Wal-Mart leads the other markets to decrease their prices in order to compete with it. This is really a good thing for the customers, because no one wants to waste his money. With Wal-Mart the other supermarkets and the shops will do their best to satisfy their customers with good prices and good services. So, Wal-Mart imposes a better environment for the customers in the other shops. Moreover this great Wal-Mart offers more jobs in each new branch. USA TODAY (2003, par. 21), writes that “it became the biggest employer overnight”, which informs us that Wal-Mart helps the people in different ways. One more message from Wal-Mart is, hey supermarkets, don't use the customers, but try to satisfy them and give them the best offers; if you can't, I am there for them.
Some people may say that Wal-Mart reduces the amount of shops, because of its prices, but we can reply in that vein, that if any shop opens and you are jealous because of its success, you can say anything, but the door is opened for everyone who can challenge and perform better, so we should respect the winner
In conclusion, Wal-Mart is a new idea and it pervades everywhere in the US covering many states and cities. There are many positive points about Wal-Mart, such as the different products and collections, the low prices, and the influence on the other shops. Wal-Mart changes the way of buying and our mind of shopping. We should say thanks to Wal-Mart and keep going because you are the best.
Locke, E. (2004, February). Capitalism Magazine. Retrieved November 29, 2007, from www.capmag.com.
USA Today (2003, January 28). Retrieved November 29, 2007, from www.usatoday.com.